"> Farm Rio arrived in Milan consolidating its European expansion - Camaleónicas Farm Rio arrived in Milan consolidating its European expansion - Camaleónicas
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Farm Rio arrived in Milan consolidating its European expansion

Their space in Rinascente adds to the expansion plans of fashion capitals such as London and Paris, in the latter they intend to open their first flagship store at the end of this year.

For the concept of this space in Milan, the brand worked with the Brazilian designer and architect Gringo Cardia and the Proeza Institute, a non-governmental organization and social project that supports women with initiatives that generate income. That is why in this project, there were more than 200 women who worked for four months through artisanal facilities.

The eight arched windows of the pop up store in the department store with a view of the iconic Duomo cathedral, stand out for the characteristic prints of the Brazilian brand full of sculptural accessories.

It will be open until May 1, 2023 and will have complementary spaces throughout Italy with the store chain, including the two locations in Rome and those in Florence and Turin.

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