Guerlain pays tribute to the Orchid in New York

For more than 15 years, Guerlain has been the sponsor of the Orchid Show, seeking its preservation, development and discovering its secrets.
This weekend, we visited The New York Botanical Garden (NYBG) and it allows us to discover all the secrets of this fascinating and practically immortal flower. In fact, a specific research center has been created: The Orchidarium® where one of its largest is investigated. enigmas: its beautiful longevity.
There is a welcome show if you go at night, and touring the greenhouse at night really has its magic. It is more than an hour of walking to really enjoy each hallway, passage and see the diversity of this plant. In fact, something we love is that there are bar spaces to follow the tour while enjoying a cocktail.


There are approximately 30,000 species, their cellular longevity mechanisms allow them to flourish for years. Its beauty remains intact, even up to a hundred years old.
The exhibition runs until April 21, 2024

The Orchid Show brings all the runway style to the Enid A. Haupt Conservatory, relating fashion to the world of orchids, a true sartorial experience. Designers who are the new stars of the NY scene such as Hillary Taymour’s Collina Strada, Olivia Cheng’s Dauphinette and Kristen Alpaugh’s FLWR PSTL are part of the exhibition.
The Orchid Garden is the perfect and natural setting to connect with your passion for fashion and seek inspiration.

It has been 18 years of research that the renowned beauty house Guerlain has investigated the secrets of the orchid, especially the beauty of its longevity and in which it has the selection of 3 exceptional orchids among more than 30,000 species.
The orchid is the essence of the complete care range of Guerlain’s Orchidée Impériale line.
As part of its ongoing commitment, Guerlain pursues both the research and conservation of orchids and each year sponsors this show in New York City and hosts its annual dinner.
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