Shakira has dazzled the world by being in the front row at the Viktor & Rolf haute couture show.

Her elegant white coat, from the brand’s Autumn-Winter 2008 collection, has the word “NO” on its chest in three-dimensional letters. She styled the piece with gold platform sandals and a mini bag from Italian brand Aquazzura.

Without a doubt, during the parade, Shakira’s outfit has attracted attention and both the public and the media want to know what she means by saying “No”.

It is known to fashionistas that Viktor & Rolf has looked to internet culture and the use of the word “No” for inspiration.

For Shakira, in her words “Sí” is overrated,” Shakira said when asked, “I identify with ‘No’, it’s a very powerful word.”